Explore how marketers around the world are using and considering diverse visuals in their campaigns.

 
7 - Explore how marketers around the world are using and considering diverse visuals in their campaigns.

Through the visuals they choose to include in content and campaigns, marketers play a critical role in influencing how people see themselves and each other.

Whether those visuals accurately reflect and represent people of all walks of life has quickly become a very important issue.

For the third consecutive year, Shutterstock commissioned a study to take a closer look at the state of diversity in advertising and marketing campaigns.

You’ll learn about:

  1. The use of gender, race, relationships and abilities
    in advertising visuals
  2. Marketers feelings towards the importance of using more diverse visuals
  3. How diverse visuals impact brand reputation
  4. Thoughts towards regulating visual stereotypes

Download the ebook to learn more.

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