Learn all about how you can use custom content to improve brand recall.

Research from Facebook suggests that 64% of omni-channel shoppers anticipate doing more research on their smartphones. People want a thorough understanding of the brands they purchase from before agreeing to buy any products.

Content is how intricate relationships are developed between your brand and your consumers. Content that's bold, inviting and, most important, custom-made to show people your brand's unique style and tone will help your target customers recall your brand identity when they decide they need to buy.

You’ll learn:

• How long people spend consuming content on mobile
• The amount of time required for the human brain to process visual content
• Why mobile-friendly custom content is critical to improving brand recall
• How to leverage technology to create and publish custom content at scale