A hands-on guide for smart pricing design.
In this free eBook, Monika Saha, VP of Marketing for Zuora, shares key takeaways about how to optimally price subscriptions, including:
- The two levers for effective pricing design
- How to avoid putting future upsell growth at risk
- The 3 key components to designing pricing profiles
- How to create tipping points
- Single vs multiple value metrics?
- The new rules for subscription pricing innovation
- Building alignment around pricing and packaging
Pricing optimization starts now!