Discover how to move from transaction based to personalisation based customer interactions

Customers' needs continue to change, and insurers are under increasing pressure to offer a seamless digital experience across the customer journey — from pre-purchase to policy closure. At the same time, operating in an omnichannel environment has many brands struggling with a content crisis, which is exacerbated by the sprawl of marketing technologies intended to address their fast-growing content requirements.

Read this infobrief to learn how you can build transparency and trust with your customers and gain insights on:

• Key technology themes and trends in insurance
• Mapping the digitised customer journey of the insurance buyer
• Why hyper-personalised, experience-led engagement is critical

Fill in the form to download the infobrief “Transform digital experience for insurance in ANZ”.