Whether you’ve recently launched an online store or have been in the e-tailing business for years, these lessons are invaluable.

ChannelAdvisor asked a roundtable of their seasoned experts what advice they’d give online sellers right out of the gate. They came back with the 16 Things You Wish You’d Known When You Started Selling Online eBook.

These 16 invaluable lessons include:

• Why you should list inventory in more than one place
• Your pricing formula should be based on your audience
• The positive effects of humanizing your brand
• And more

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