How to Evaluate A Product Content Management Solution: Eight Questions Every Brand Should Ask
Winning in the age of distributed commerce requires brands to have a repeatable and efficient process for driving accurate, complete, and impactful product content to market.
Choosing a solution that meets your internal and external product content needs can be tricky. There are many point solutions like PIM (Product Information Management) and DAM (Digital Asset Management) systems that can help you tackle the challenge, as well as more all-in-one product content management platforms you should consider.
This white paper outlines 8 key questions you should ask when trying to choose a product content management solution for your organization.
