In today’s world it’s increasingly challenging to grow top-line revenue, win new business, maintain client loyalty and retain top sales talent.

In this paper, you’ll learn about:
• The pressures both customers and sales professionals are dealing with in today’s demanding world
• The reasons traditional behavior-based sales training comes up short in delivering the sustained results we need
• The role thinking preferences play in buying decisions and selling approaches 
• Why a foundation in thinking is critical for achieving faster, lasting performance improvement, along with shorter buying cycles, larger deals, and stronger client relationships

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