Change Hearts, Minds and Actions Through Activation. Here’s How…

Over the years we have discovered certain catalysts that have a disproportionate impact on changing mindsets and behaviors in organizations. We’ve come to refer to these approaches and their results as activation. 

We have combed through hundreds of our learning and change programs to pick out the most impactful tactics to activate behaviors. And we have grouped these tactics into eight catalysts for activation. These catalysts are design principles for activation. We have found they have an outsized impact on the hearts, minds, and actions of people. 

The first product we are releasing in a series on activation is the Activation Tactics Cards. These cards put the eight catalysts to work in your approach to change in a fun and easy-to-use way. 

Use the cards as a conversation starter during a change team meeting. Or use them to inspire you while you’re thinking of ways to hold the attention, fire the emotions, and shape the habits of your colleagues.

Whatever your approach, download and use these cards, catalysts, and tactics to improve the success of your change initiatives. Here’s how they work…

Each card includes:

1. A catalyst, which is the card’s category 
2. A title, which is the activation tactic
3. A story to bring the tactic to life
4. Guidance for what you can do in your change program to apply the activation tactic
5. A question, which you can ask, to apply the tactic to your change program

Please fill the below form to download

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