Gaining a competitive advantage has never been so difficult, this is especially true in today’s digital age. Why were startups like Uber and Lyft so able to disrupt the taxi-cab market so quickly? It’s not just about everything getting digitized, there is a lot more to it.

There is no time to debate how and why organizations are being challenged competitively, that time has passed. Organizations must now figure out how to put an end to, or at least slow down disruptors within their industry.  In this article, learn: 

• What is the birthplace of digital disruption
• What are the common features of digital disruption
• Whether the cloud enables disruption, defends against disruption or both

 

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