Building Your Case: How to Prove ROI on CX
To ensure you’re able to quantify ROI at the end, you need a clear, specific goal in mind from the beginning.
To create a winning customer experience (CX) business plan, you first need a story — one with a reasonable promise of positive return on investment.
If you’re tasked with making a case for a significant CX improvement, TA Digital has an impressive track record in helping our clients estimate customer experience ROI.
In our eBook "Building Your Case: How to Prove ROI on CX," we'll take a deep dive into our methodology. We break the process into these five steps:
- Envision
- Prototype
- Validate
- Optimize
- Socialize
