Disjointed customer experiences are a widespread marketing pain point. Delivering seamless digital user experiences across the touchpoints of the customer journey is tough, and a traditional channel mentality won't get you there.

Download this report and incorporate it into your user experience analysis. You will learn why:

• Siloed UX approaches based on traditional channel mentality are preventing organizations from delivering a seamless digital customer user experience to internal and external audiences.
• Multiple silos hinder the continuous and fluid CX, while monolithic technologies undermine the consistency of experience.
• Better strategy around customer data management and customer journey intelligence is needed to make composable UX attainable.