Learn how to empower your employees to become advocates for your company with this guide.

Your employees are essential pieces to your digital marketing strategy. By not engaging them you are missing out on a huge opportunity to authentically connect with prospects and customers.

Before you begin to craft an employee advocacy program, it’s important to have a plan.

This eBook will provide you with:

• A defined concept of what an employee advocate actually is, what they do, and their potential as marketers
• How to get buy-in from the frontline employee to the C-Suite
• Checklist for getting started
• Common roadblocks and how to avoid them

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