Key things to know as you adjust to Google’s new location marketing tool for enterprises with more than 10 locations

There’s no doubt that Google is a formidable player in search. Hundreds of millions of consumers turn to the search engine giant every day, and businesses know that appearing in Google search results is a key step in getting found by the consumers around them.

To help brands control how they appear online, Google developed a variety of tools, including Google Places and Google+ Local. Now, Google is simplifying those tools with a new offering for businesses: Google My Business Locations.

This whitepaper aims to help marketers understand how to use Google My Business Locations with an overview of the offering and a list of key things to know as you adjust to this new tool including:

• Google My Business Locations Overview
• Upgrading from Google Places Dashboard
• Location Upload and Management
• Local Managers
• Data Conflicts and Closed Locations
• International Listings

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