New research from Harvard Business Review Analytic Services shows Customer Experience (CX) is a top-five business priority, but few claim to be great at CX today. Learn how to make customer experience the foundation of your future growth across five key focus areas:
- Understanding core differences between CX leader and laggard organizations
- Aligning data, systems, process, and people to organize around the customer and create a culture of customer success
- Evolving customer experience measurement to move beyond satisfaction, into new value creation
- Operationalizing an enterprise approach to CX across your company, versus siloing by functional area
- An actionable customer experience excellence checklist to help you stay on track