A case study on how Checkers & Rally’s used Mobivity’s Connected rewards to connect their brand offers to mobile games to engage their 90+ days lapsed customers.

Traditional methods of changing offers and increasing the value were failing to get them to respond.

Using Connected Rewards, they added a mobile game to their offers and received:

• More redemptions from offers with games
• Highest engagement from lapsed users
• Offer reimbursement from Mobivity

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