No More Guesswork: A Better Way to Measure, Understand and Improve the Online Customer Experience

No More Guesswork: A Better Way to Measure, Understand and Improve the Online Customer Experience

Learn how browser tools work to document the customer experience, enabling managers to take proactive steps to increase revenue, reduce risk and improve customer satisfaction.

A new approach to understanding the online customer experience is now available. Utilizing a method that monitors the user experience from inside the browser, this technology promises to help companies analyze the actual experience of specific customers and segments, know which variables on a company’s website contribute to (or detract from) a favorable customer experience, make better decisions as to what Web components to monitor and improve by analyzing performance in the way that matters most.

w aaaa318 - No More Guesswork: A Better Way to Measure, Understand and Improve the Online Customer Experience

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