The Business Value of Internal Communications for the C-Suite
Going beyond Engagement
Business communication professionals, particularly those focused on internal communications, are the critical support and enablers of alignment, engagement, and culture in organizations.
More and more C-suite leaders realize this and understand the crucial importance of great communications for attracting and retaining scarce talent, the happiness and welfare of their employees, and the impact on the financial bottom line.
In this white paper, Zora Artis, GAICD, SCMP, takes a closer look at the business value of internal communications for the C-suite, particularly in a period of rapid business, technological and political disruption, and what communication professionals need to do to be the strategic advisors their leaders need at a time of constant challenge and change.
