USING ANALYTICS IN YOUR APPS TO MAKE HAPPY CUSTOMERS
A winning recepie for the software applications market.

Analytics is more than just charts and dashboards. It's a journey that requires careful consideration by many in your organization. You develop a strategy and get buy-in from different teams to ultimately develop a competitive application with analytics that delight customers.

The right journey, however, also alleviates internal pressures.

This e-book examines this 'Make Happy Customers' journey from the perspective of different roles within a software company.

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