What is Content Marketing? (For the Efficient Marketer)
This white paper demystifies the popular practice so that more marketers, like you, can benefit from the content marketing opportunity.
This white paper, brought to you by Opentopic, will help both experienced and non-experienced marketers understand what content marketing is, how to approach the content creation and curation mix as well as illustrate how great content marketing doesn’t have to be complicated or expensive.
