Physical assets like oil, precious metals and cash may still account for a large part of today’s economy, but data is proving to be the real gold for business – it’s the currency of the future. The Mining Digital Gold report shows how real organisations have already transformed how they do business by acting on insights unlocked from their data. Results include: £100m+ potential savings uncovered, a 90% reduction in online ticketing fraud, and sales increased by 50% through better targeting.
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